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On Rumours : How Falsehoods Spread, Why We Believe Them, What Can Be Done
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On Rumours : How Falsehoods Spread, Why We Believe Them, What Can Be DoneAuthor: Sunstein, Cass R Psychology Published on 30 September 2010 by Penguin Books Ltd in the United Kingdom. Paperback 112 pages 195 x 131 x 8 94g Sunstein explores the human propensity for gossip and storytelling, and discusses how our fears and hopes can work against common sense. He also investigates the way that the internet can entrench our false beliefs even deeper, and how the wish to conform, our natural biases and even our basic emotions
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